C-TAC works to improve advanced illness care in a fragmented system of care that is often uncoordinated and confusing.
Season 2 Episode 39 part 1: Bill Novelli, C-TAC, AARP
Bill Novelli is a professor in the McDonough School of Business at Georgetown University. He teaches corporate responsibility, business and public policy and nonprofit management. In addition, he is leading the Global Social Enterprise Initiative for the School. He is Co-Chair of the Coalition to Transform Advanced Care (C-TAC), a national organization dedicated to reforming advanced illness care by empowering consumers, changing the health care delivery system, improving public policies and enhancing provider capacity.
From 2001 to 2009, he was CEO of AARP, a membership organization of 40 million people 50 and older. Prior to joining AARP, he was President of the Campaign for Tobacco-Free Kids, served as Executive Vice President of CARE, the world’s largest private relief and development organization, and co-founded and was President of Porter Novelli, now one of the world’s largest public relations firms.
Bill is a recognized leader in social marketing and social change. He recently served on the Dominici-Rivlin Task Force on Debt Reduction and the Institute of Medicine Committee on the Future of Nursing. He serves on several corporate and nonprofit boards.
He holds a B.A. from the University of Pennsylvania and an M.A. from Penn’s Annenberg School for Communication, and pursued doctoral studies at New York University. He taught marketing management for 10 years in the University of Maryland’s M.B.A. program and also taught health communications there.
Join C-TAC in Denver next week for their 2018 Summit – https://www.thectac.org